The 336 luxury apartments will be constructed on a derelict site on Pall Mall in the city’s business district.
The recommendation by Liverpool City Council’s interim head of planning said the scheme would add visual interest without being overly dominant and relate well to the city’s northern cluster of tall buildings.
The scheme marks the second major project in Liverpool for which Anwyl has received planning permission, after the council approved a £45m student accommodation development at Norton Street in October.
Tom Anwyl, construction director at the company, said: “We are pleased to be a part of the redevelopment and regeneration that is taking place in Liverpool – a World Heritage site – as it transforms itself into a 21st-century city.
“It is very exciting to be a part of that both at Pall Mall – in the heart of the business district – and at Norton Street and we have worked closely with our architects to ensure that the project complements the existing buildings there.
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“The Anwyl Group has a reputation for high-quality and thoughtful building and we are committed to ensuring that wherever possible we use local sub-contractors and source our materials through local supply chains and this is a policy we will continue in Liverpool.”
Designed by architects Falconer Chester Hall, the Pall Mall development will feature a mix of studio flats and one-, two- and three-bedroom apartments with retail and office space on the ground floor.
The scheme will include solar panels, modern floor-to-ceiling windows to reduce energy bills by maximising light and green roofs to collect rainwater for use inside the building.
Agency City Residential acquired the site on Anwyl’s behalf and will serve as residential adviser on the project.
Alan Bevan, managing director of City Residential, added: “Pall Mall is a vibrant upcoming area and the Anwyl apartments scheme will complement other regeneration within Liverpool’s commercial district, and provide a much-needed boost to the private rental sector in the area.”