David Alcock MD at Blend

Blend rebrands, hires new MD and opens new London HQ

Blend has appointed David Alcock (pictured above) as managing director, and unveiled its new branding.

David will be based in the lender’s new London head office in Marylebone, which opened for business this month. 

He joins the lender from Hampshire Trust Bank (HTB), where he spent over eight years as managing director and founding member of the bank’s development finance division. 

He brings more than two decades of experience in residential, mixed-use development and finance matters to the role.

David’s appointment coincides with the lender’s rebrand, which aims to reflect the company’s mission of “putting developers at the front and centre of everything”. 

It also follows several other key hires made in the last few months. 

These include David’s fellow HTB alumnus Will Powel, who joined Blend as a lending director over the summer. 

In February, the lender also welcomed Chris Mason as a lending director for the Cambridgeshire region, who joined from Assetz Capital.

In addition, former Premier Guarantee BDM Ian Granger was hired as a senior lending manager to cover Blend’s lending operations in South West and Wales.

Speaking about the rebrand, Yann Murciano, CEO at Blend, said: “When we started Blend in 2017, we were laser-focused on creating a superior product that helped experienced mid-size property developers navigate the funding hurdles and get the finance they required to build the homes the country needs.

“We’ve never lost that focus and I couldn’t be prouder of what we’ve achieved to date — however, as we reflected on our growth journey so far and our roadmap for the future, we recognised that Blend was at a pivotal moment, ready for the next era in its exciting journey. 

“Our new brand represents our unique values: going above and beyond to support property developers, backing the person behind the deal and being a solution-focused lender that everyone wants to work with.”

Roxana Mohammadian-Molina, Blend’s chief strategy officer, added: “Blend was born with the passion for bringing efficiency, fairness, and transparency to the property development finance market. 

“Fast forward five years, after having achieved many milestones and being backed by substantial funding lines from family offices, we knew it was time for a rebrand. 

“What became clear to our team during the process is that an exceptional brand represents a commitment with clear value and a unique perspective and runs through every aspect of a company, from recruiting to customer-facing experiences to back-end new product development. 

“In our case, through every iteration of the rebranding process, we sought out that promise of being an honest, fair, trusted, and transparent partner to our borrowers.”

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