The study by Fitzrovia Finance revealed that 27% of individual investors claimed that negative coverage of the sector had deterred them from using such platforms.
Meanwhile more than 340,000 people plan to invest through online property investment platforms when the FCA’s new rules for these firms are fully implemented later this year.
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Other highlights from the research included:
- 95% of investors who were already using property investment platforms said they were considering increasing the amount they invest through them
- 67% believed the need to diversify investments/savings would see them invest more through such platforms, followed by new regulations (66%), the need to become more comfortable investing through such platforms (66%), property becoming more attractive (65%) and secured property loans becoming more attractive (61%)
Brad Bauman, CEO at Fitzrovia Finance, said: “Our research shows there is a significant number of individual investors who are looking for the right property investment platform to use.
“This is driven by attractive, risk-adjusted returns in a low interest rate environment, and a desire for investors to diversify their investment portfolios.”